Apr 11
6
Google Webmaster Tools: Good or Bad?
As most of you already know, Google goes through the trouble of addressing SEO from a very “use Google” perspective. Matt Cutts has addressed Google search engine optimization publicly hundreds of times now, discussing the various things Google endorses in terms of SEO.
One of the recommendations Google has is to “become a webmaster”, “submit your site to Google”, and “add a Sitemap.” While all these things are true, the question still remains to be answered is it good to engage in Google webmaster tools?
Believe it or not, after Google’s recent actions I would say NO. It looks like Google has turned its back on the very Google webmasters who listened to Matt Cutts and Google’s every word and followed directions on how to approach SEO for Google.
Even better, there’s really no point to become a Google webmaster these days if you think about it. You can submit your site to Google without ever becoming a webmaster, your sitemap will naturally be indexed by all search engines anyways, and finally all the webmasters tools will do is give Google a reason to envy your free traffic, if present, and take it away from you!
Why, you might ask? The answer is very simple. Money. Google isn’t getting paid by my SEO work or yours, so they’re watching other people make money using Google and they hate it. Ironically, even websites using Google’s very own Google Adsense have been specifically targeted in the banning and removal of several thousands of websites from Google’s index.
In the end, the risk outweighs the benefit at this point for any website owner to reveal his or her website information to Google using their supposed webmaster tools as a trap to get the info. When Google doesn’t like what they see, they change it. No algorithm needed. Stay away from Google webmaster tools.
Rather, go give Bing SEO webmaster tools a shot and you’ll actually be rewarded with traffic! Also, Bing doesn’t seem to use your webmaster tools information against you like Google. Wonder why Google is hating so much? Haha…
